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AATCC honors Top Textile Scientists of 2008

The American Association of Textile Chemists and Colorists (AATCC) will honor the world’s top textile scientists next month, March 10-12, during AATCC’s 2009 International Conference (IC) in Myrtle Beach, S.C., USA, at the Hilton Myrtle Beach Resort. The awards will be presented at the association’s Conference Awards Luncheon on Thursday, March 12. The article published January 2007, “Describing Color Differences," written by Carol Tomasino Revels was selected as the best paper published in AATCC Review in 2007. A report on “Capillary Channel Polymer Fibers as Structural Templates for Ligament Regeneration," written by Philip J. Brown, Kristofer D. Sinclair, and Charles Kenneth (Ken) Webb, and published December 2008, has been selected as the best paper published in the peer reviewed journal of the AATCC Review in 2008. The authors will be honored for their contributions to textile literature with The J. William Weaver Paper of the Year Award, a framed certificate signed by ...

NCC says cotton industry to face difficult economic climate

In presenting the NCC’s 2009 Economic Outlook to delegates attending the NCC’s 71st Annual Meeting, Adams said, “For the 2009 marketing year, reductions in cotton production will be evident in more countries than observed in previous years. Also, mill use is expected to recover based on independent economic projections calling for recovery by calendar 2010.” He reiterated, though, that these projections are dependent on the wildcards of overall global economic performance and impacts of policy changes. In describing the world outlook for 2009, Adams said world cotton production is projected to fall 4.3 million bales to 105.5 million bales – the smallest crop since 2003. World mill use will recover to 113.8 million bales. The smaller crop and increased mill use would allow stocks to decline to 56.3 million bales from 62.2 million in 2008. Looking at the 2009 world cotton market, Adams said China and India will continue to be important players. He said both countries governments have mad...

B2B International expands into US

LONDON - B2B International, the specialist business-to-business market research consultancy, is making its foray into the US with the opening of an office in New York. The firm is parachuting in staff from other markets to work in New York, including the UK, France, Spain, Germany and China. The US office will provide a complete B2B research offering, with particular expertise in the fields of chemicals, oil and gas, engineering, finance and construction. The company will also be holding two business-to-business marketing workshops in New York in October. The workshops will take an interactive format, headed up by B2B International chief executive Paul Hague. The new office will be headed up by Matthew Harrison, director of International Operations. He said: "In keeping with our strategy of globalisation, this latest office is designed to meet the needs of our many existing US clients as well as appealing to a broader American audience. "It will also provide clients from othe...

Six Mistakes B2B Marketers Continue to Make With Organic Search

By now, many B2B marketing professionals know the basics of content optimization and how to make a site search-friendly. With that complete, their focus turns to link building. While that's an admirable pursuit, it may not yield the maximum results if unaddressed website issues aren't resolved. Here are some of the most common mistakes we see. Inadequate site architecture I'm surprised how often even large B2B companies fail to have organic landing pages on their website related to key revenue streams (e.g., product or service lines). It's usually not that they forgot key segments of their business, but rather that they failed to get specific enough. For instance, a leasing company promotes leasing of office equipment but fails to have a page focused on copier leasing. One of the reasons for this may be that many B2B marketers have often taken a minimalist approach to site architecture, incorporating only that which is necessary to establish initial credibility. To be f...

eCommerce segment too big to be ignored in Asia

Two years ago, B2C (Business-to-Consumer) eCommerce sales for the five major markets in the Asia-Pacific region totaled a little over $59 billion, and Japan actually accounted for the largest share of that total. However, this situation is in a constant state of flux and is expected to change soon. Overall, eCommerce sales in Asia will grow at about a 23.4 percent annual rate, reaching over $168 billion in less than three years from now, according to eMarketer. Jeffrey Grau, eMarketer Senior Analyst said that "on average, Japan was by far the largest market in the region, with about a 62 percent share of online sales in 2006." Grau added "however, in three years from now, Japan and South Korea will potentially lose market share to two online markets: China and India. Both China and India are growing rapidly, but they are far from reaching their vast potential." On any given day, the top reason that Internet users in China do not buy online is uncertainty about the s...

Business To Business Marketing

No one enjoys blind dates. Whether introduced by friends, the Internet or your neighborhood matchmaker, it's nerve-wracking to meet for the first time. Conversely, everyone loves weddings. The flowers, the tradition, the drunken dancing at the reception, you can find something you like. Everything that comes in between is the interesting part. You're learning about each other: what you like to do, the things he doesn't eat, the stuff she does on Saturdays. And you're discovering the things that you do well together. You need to deepen your relationship with prospects over time, interacting in a variety of settings, learning more about each other's needs and capabilities while progressing seamlessly from one interaction to the next. And you need to know when to commit more resources to the relationship as well as when to pull back and give the prospect some space. As in life, B2B marketing can be described in five stages: The introduction The first date Dating The pr...

e-Commerce to Hit $100bn in 2008

A top industry official has said that e-commerce transactions in the country are expected to hit $100 billion next year, as companies increase their use of Internet to cut down costs, and improve speed and efficiency. Bikky Khosla, chief executive officer of Tradeindia, a B2B portal, was quoted saying that with e-commerce transactions currently growing at the rate of thirty to forty percent, they're expected to cross the $100 billion mark in 2008. Khosla explained that with the advent of Internet, far-flung global markets have shrunk to form one seamless market. That B2B portals have generally succeeded in breaking geographical and other conventional barriers involved in trading. They've succeeded in cutting down on time and costs involved in businesses such as export-import, etc. Khosla expressed the view that B2B portals are a must for enterprises of all types and sizes today. The advantages of having the assistance of a quality B2B portal are many. Meanwhile, some of the lea...

8 Tips B2B Mobile social networking

OV op je mobiel, datingsites, Hyves op je mobiel, aanbiedingen, tips en lokale zoekers naar toilet, taxi of winkel-in-de-buurt. Je moet de mobiele networker verrassen en zeer waardevol 'lastig' vallen op hun Smartphone. Denk daarbij wel aan de verschillen tussen b2b en b2c social networks. B2b gaat namelijk niet om entertainment maar om zakelijke contacten. En vooral: het moet zakelijk van waarde. Acht stappen, acht tips voor meer 'engagement' met je b2b mobile social network. Vaak heel logisch, maar als stappenplan altijd handig: 1. Define your goals - Do you want to improve or build better customer relationships? - Do you want to increase your knowledge management capabilities? - Do you want to facilitate sales or recruitment? - Do you want to increase your personal and corporate visibility to gain more brand awareness or business opportunities? - Do you want to build a community in which ideas and information can be exchanged and discussed? - Do you want to hold one-...

Make your Website Work

Though the webmaster may have worked hard enough to put up the website, certain things may have been ignored. These things may be small but have a huge impact n the websites performance with the customers and stakeholders. Be it, a B2B or B2C website there are several things that need a look at before finalizing the website. The United States web design and the content come first in any case but the web design may not be the end. There are constant developing needs that emerge with the changing times. These needs can help the target customers to return to your site. Index.html file- put it to use Web servers are put up to broadcast default files if a browser requests an URL. Well, the server will perhaps send a file named index.html or default.html. It is a fine suggestion to include an index.html in every index of your website. If it is absent, what happens when the client desires a URL devoid of a filename? The server cannot hurl a file, as it does not locate index.html, so it might...

CPA, CPE courses, 100 CPE titles, B2btradeworld, on line, disk-based, CPAs Ethics

Hardwick Publications - Onlinecourses and CPE in accounting, tax, and management. Illinois CPA Society - Professionalassociation representing more than 25,700 accountants. Offers resources andinformation. JN Productions Self-Study CPECourses - Courses include Excel, Office, Word, PowerPoint, andQuickBooks. MicroMash - More than 100 CPEtitles to choose from, available in downloadable, on-line and disk-basedformats. NASBA Tools - Enables CPAs tosearch for CPE courses (including free self-study courses) and findinformation on state CPE requirements. National Center for ContinuingEducation - NCCE offers continuing education training for professionalsincluding financial analysis, mergers, acquisitions, understandingfinancials, business valuation, and project management. Positive Systems, Inc. - Offersinteractive self study courses. Purtill & Company - Provider ofprofessional services, counseling, education and software tools. Offers bothlive and self study courses to CPAs and sm...

The Difference Between B2B and B2C SEO

by Galen De Young February 6, 2007 To date, most adopters of search engine optimization have been B2C companies operating in an e-commerce environment. However, as business-to-business marketers recognize the potential of search, many are seeking ways to implement an effective B2B search engine optimization strategy. To be successful, however, one needs to understand the critical differences between B2C and B2B SEO, and the implications of those differences. A Difference in Goals While the ultimate goal of both B2C and B2B marketing is to create a sale, the goal of B2B search engine optimization couldn't be more different from its B2C counterpart. SEO's goal in the B2C environment is usually to generate an online sale in a single visit. Ideally, searchers find a high-ranking site in the search engine results and navigate quickly from the landing page through a prescribed channel, and ultimately through the shopping cart and checkout process. This, however, is unrealistic for mo...

Are your concepts clear to be in business on the internet?

I have lost track of the number of discussion board posts and emails I have answered about that topic. I admit for those first venturing into the uncharted waters of internet business it can be challenging and more than a little daunting. There is a flood of products out there clamoring for your money and all claim to be absolutely essential to your success on the internet. Don't buy it, they are all selling snake oil! There are some essentials you will need (assuming that if you are reading this that you already have an emailaccount and internet access) but you really can start out at the ground level with nothing but an idea and build your internet business up from there. You can start your business on a shoestring budget of just $10 a year. If you are ready for the fast track then you can start with as little as $10 month. If you are aiming for the penthouse then you can up your monthly budget to $30. What are the essentials? Ground level approach: Create a blog account at one o...

How To Create Multiple Streams of Online Income E-course

By: Tim Knox Do you know what an E-course is? An E-course is an "electronic course" that you receive by emailor take at a website. An E-course is the modern day equivalent of the old correspondence course concept. The difference is that instead of taking the course by mail, you do it online or by email. E-courses are one of the best ways to continue your education, especially if you are interested in making money online. I love the E-course concept because it gives you the opportunity to learn from the comfort of home. There are no heavy books to lug around, no rushing off to class, no smelly dorm roommates :o) I am putting together an entire series of free E-courses for my subscribers on topics like: * How To Create Multiple Streams of Online Income * Setting Up Your Own eBay Business * How To Make Money With Affiliate Programs * How To Build Your Own Website For Next To Nothing * And More... All of these E-courses will be online soon and I will keep you posted. The great ne...

How To Create Multiple Streams of Online Income E-course

By: Tim Knox Do you know what an E-course is? An E-course is an "electronic course" that you receive by emailor take at a website. An E-course is the modern day equivalent of the old correspondence course concept. The difference is that instead of taking the course by mail, you do it online or by email. E-courses are one of the best ways to continue your education, especially if you are interested in making money online. I love the E-course concept because it gives you the opportunity to learn from the comfort of home. There are no heavy books to lug around, no rushing off to class, no smelly dorm roommates :o) I am putting together an entire series of free E-courses for my subscribers on topics like: * How To Create Multiple Streams of Online Income * Setting Up Your Own eBay Business * How To Make Money With Affiliate Programs * How To Build Your Own Website For Next To Nothing * And More... All of these E-courses will be online soon and I will keep you posted. The great ne...

B2B Marketing: How To Create Multiple Streams of Online Income E-course

Do you know what an E-course is? An E-course is an "electronic course" that you receive by email or take at a website. An E-course is the modern day equivalent of the old correspondence course concept. The difference is that instead of taking the course by mail, you do it online or by email. E-courses are one of the best ways to continue your education, especially if you are interested in making money online. I love the E-course concept because it gives you the opportunity to learn from the comfort of home. There are no heavy books to lug around, no rushing off to class, no smelly dorm roommates :o) I am putting together an entire series of free E-courses for my subscribers on topics like: * How To Create Multiple Streams of Online Income * Setting Up Your Own eBay Business * How To Make Money With Affiliate Programs * How To Build Your Own Website For Next To Nothing * And More... All of these E-courses will be online soon and I will keep you posted. The great news is the fi...

B2B News: B2B software investments in the UK

On average, the United Kingdom invested about 13 billion pounds in its economy in B2B software for the year 2003. At first glance, that number seems like very old news. However, consider that until yesterday, the U.K.'s Office of National Statistics (ONS), believed this figure to be only 2.5 billion pounds. The ONS has since made the adjustment in the numbers, which now shows U.K. B2B software investment to be 2 percent of GDP, "pretty similar now to that recorded in the U.S.," according to Richard Holway. As such, the 2 percent figure may reflect a built-in commitment on the part of major industrialized economies, arguing for a permanent place for software (and e-business) at the macro level. The implication is that, as goes any particular economy, so goes IT investment in general. The ONS readjustment ought to correct a number of flawed impressions about the U.K. in particular, notes Holway. "The UK Government can boast a higher GDP, can refute criticisms of lower ...

B2B News: Online survey sees B2B spend increase

This year will see increased budgets, significant growth in online marketing and the launch of new ad campaigns in the world of b2b marketing, according to a survey by BtoB online. The report, 2006 Marketing Priorities and Plans surveyed 366 senior marketing executives at the end of November and beginning of December last year and found that 60.7 per cent will be working with bigger budgets in 2006, compared to 49.7 per cent in last year’s survey. In 2006, 72 per cent of marketers intend to increase their online budgets. The survey found that these budgets will be distributed between websites, email, search and sponsorships. Over half of the survey’s respondents said they plan to increase direct mail in 2006, 40 per cent intend to increase event marketing and 33 per cent propose an increase print advertising. The survey also found that 81 per cent of marketers do not plan any changes in their broadcast spending, 80 per cent will not change outdoor spending and 46 per cent will not make...

Case Study: marketingsherpa.com

How to Impress Conservative Fortune 100 Business Prospects by Allying With Academia SUMMARY: Are you in charge of demand generation campaigns targeting top execs at very big companies? This Case Study is for you. Learn how a previously little-known software company became a trusted and admired brand in a couple of short years. The trick? Alliances with nuts-and-bolts professors in America's heartland. Includes creative samples, and tips on partnering with academics: CHALLENGE Executives at giant manufacturing companies in the Fortune 100 are exceptionally careful when they pick new enterprise software. Part of it's due to the industry having been burned during the gung-ho days of the not too distant past. "People were a little embarrassed stuff didn't live up to hype," explains Glen Margolis, who founded Steelwedge Software five years ago to provide more reliable alternatives. His problem -- how do you gain the trust of conservative prospects in huge companies, es...

Search engine marketing up 44% in 2005

Advertisers spent $5.75 billion on search engine marketing in 2005, a 44% increase compared with 2004, according to a report from the Search Engine Marketing Professional Organization. The nonprofit group projects search marketing spending in North America will increase to $7.19 billion this year and reach $11.0 billion in 2010. The findings in SEMPO's report, "The State of Search Engine Marketing 2005," are based on a survey of advertisers, agencies and affiliate marketing firms conducted by Radar Research and Intellisurvey. The global survey generated 553 responses, 70% of them from North America. According to the report, the majority of search funding is poached from other marketing channels. SEMPO said the biggest shares of budgets for SEM are being shifted from affiliate marketing, Web site development, print Yellow Pages advertising, e-mail marketing and direct mail. "Marketers are taking a closer look at media consumption patterns," said Kevin L...

B2B and open-source tools

More and more, the trend towards open source applications and software is receiving encouragement from certain governments. The eThekwini municipality is now basing its intranet and website entirely on open source tools. The technical development of the portal was done by Cape Town-based, Jam Warehouse, working with Bytes Systems Integration as strategy partner, and Durban small business, AdaptIT. "This was an exceptionally complex project with multiple objectives," says Jam Warehouse's Denham Trollip. "Apart from improving service delivery and creating a solid technical platform for future growth, the eThekwini council wanted to demonstrate that open source software and standards can work for enterprise-grade applications, and grow small business capacity at the same time." Using the Zope Application Server and the Plone content management system, Jam Warehouse has created a stable, highly scalable portal infrastructure that provides a strong platform for futur...