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AATCC honors Top Textile Scientists of 2008

The American Association of Textile Chemists and Colorists (AATCC) will honor the world’s top textile scientists next month, March 10-12, during AATCC’s 2009 International Conference (IC) in Myrtle Beach, S.C., USA, at the Hilton Myrtle Beach Resort. The awards will be presented at the association’s Conference Awards Luncheon on Thursday, March 12. The article published January 2007, “Describing Color Differences," written by Carol Tomasino Revels was selected as the best paper published in AATCC Review in 2007. A report on “Capillary Channel Polymer Fibers as Structural Templates for Ligament Regeneration," written by Philip J. Brown, Kristofer D. Sinclair, and Charles Kenneth (Ken) Webb, and published December 2008, has been selected as the best paper published in the peer reviewed journal of the AATCC Review in 2008. The authors will be honored for their contributions to textile literature with The J. William Weaver Paper of the Year Award, a framed certificate signed by
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NCC says cotton industry to face difficult economic climate

In presenting the NCC’s 2009 Economic Outlook to delegates attending the NCC’s 71st Annual Meeting, Adams said, “For the 2009 marketing year, reductions in cotton production will be evident in more countries than observed in previous years. Also, mill use is expected to recover based on independent economic projections calling for recovery by calendar 2010.” He reiterated, though, that these projections are dependent on the wildcards of overall global economic performance and impacts of policy changes. In describing the world outlook for 2009, Adams said world cotton production is projected to fall 4.3 million bales to 105.5 million bales – the smallest crop since 2003. World mill use will recover to 113.8 million bales. The smaller crop and increased mill use would allow stocks to decline to 56.3 million bales from 62.2 million in 2008. Looking at the 2009 world cotton market, Adams said China and India will continue to be important players. He said both countries governments have mad

B2B International expands into US

LONDON - B2B International, the specialist business-to-business market research consultancy, is making its foray into the US with the opening of an office in New York. The firm is parachuting in staff from other markets to work in New York, including the UK, France, Spain, Germany and China. The US office will provide a complete B2B research offering, with particular expertise in the fields of chemicals, oil and gas, engineering, finance and construction. The company will also be holding two business-to-business marketing workshops in New York in October. The workshops will take an interactive format, headed up by B2B International chief executive Paul Hague. The new office will be headed up by Matthew Harrison, director of International Operations. He said: "In keeping with our strategy of globalisation, this latest office is designed to meet the needs of our many existing US clients as well as appealing to a broader American audience. "It will also provide clients from othe

Six Mistakes B2B Marketers Continue to Make With Organic Search

By now, many B2B marketing professionals know the basics of content optimization and how to make a site search-friendly. With that complete, their focus turns to link building. While that's an admirable pursuit, it may not yield the maximum results if unaddressed website issues aren't resolved. Here are some of the most common mistakes we see. Inadequate site architecture I'm surprised how often even large B2B companies fail to have organic landing pages on their website related to key revenue streams (e.g., product or service lines). It's usually not that they forgot key segments of their business, but rather that they failed to get specific enough. For instance, a leasing company promotes leasing of office equipment but fails to have a page focused on copier leasing. One of the reasons for this may be that many B2B marketers have often taken a minimalist approach to site architecture, incorporating only that which is necessary to establish initial credibility. To be f

eCommerce segment too big to be ignored in Asia

Two years ago, B2C (Business-to-Consumer) eCommerce sales for the five major markets in the Asia-Pacific region totaled a little over $59 billion, and Japan actually accounted for the largest share of that total. However, this situation is in a constant state of flux and is expected to change soon. Overall, eCommerce sales in Asia will grow at about a 23.4 percent annual rate, reaching over $168 billion in less than three years from now, according to eMarketer. Jeffrey Grau, eMarketer Senior Analyst said that "on average, Japan was by far the largest market in the region, with about a 62 percent share of online sales in 2006." Grau added "however, in three years from now, Japan and South Korea will potentially lose market share to two online markets: China and India. Both China and India are growing rapidly, but they are far from reaching their vast potential." On any given day, the top reason that Internet users in China do not buy online is uncertainty about the s

Business To Business Marketing

No one enjoys blind dates. Whether introduced by friends, the Internet or your neighborhood matchmaker, it's nerve-wracking to meet for the first time. Conversely, everyone loves weddings. The flowers, the tradition, the drunken dancing at the reception, you can find something you like. Everything that comes in between is the interesting part. You're learning about each other: what you like to do, the things he doesn't eat, the stuff she does on Saturdays. And you're discovering the things that you do well together. You need to deepen your relationship with prospects over time, interacting in a variety of settings, learning more about each other's needs and capabilities while progressing seamlessly from one interaction to the next. And you need to know when to commit more resources to the relationship as well as when to pull back and give the prospect some space. As in life, B2B marketing can be described in five stages: The introduction The first date Dating The pr

e-Commerce to Hit $100bn in 2008

A top industry official has said that e-commerce transactions in the country are expected to hit $100 billion next year, as companies increase their use of Internet to cut down costs, and improve speed and efficiency. Bikky Khosla, chief executive officer of Tradeindia, a B2B portal, was quoted saying that with e-commerce transactions currently growing at the rate of thirty to forty percent, they're expected to cross the $100 billion mark in 2008. Khosla explained that with the advent of Internet, far-flung global markets have shrunk to form one seamless market. That B2B portals have generally succeeded in breaking geographical and other conventional barriers involved in trading. They've succeeded in cutting down on time and costs involved in businesses such as export-import, etc. Khosla expressed the view that B2B portals are a must for enterprises of all types and sizes today. The advantages of having the assistance of a quality B2B portal are many. Meanwhile, some of the lea